Nanette Finn is a business development strategist, 10X Business Coach with Grant Cardone’s Cardone Ventures, and founder of My Business Basics Coach, a coaching brand backed by decades of real-world business ownership through Finn Plumbing Inc. With more than 30 years of entrepreneurial experience, she helps contractors, trade-based businesses, and other business owners improve sales, strengthen operations, build better systems, increase revenue, and create more scalable brands. She also assists clients in developing digital assets such as eBooks and courses using practical growth strategies and proven coaching frameworks.

Since 2013, Nanette has been an active investor and researcher in crypto and blockchain, with a long-term focus on the history, evolution, and future of digital assets and their growing impact on business and finance. She is the author of The HODL My Hand Crypto Book, available on Amazon and at MyBusinessBasicsCoach.com, a resource created to help leaders understand the past, present, and future of crypto, blockchain, AI, and digital assets. Through her work, Nanette helps business owners and teams better understand where business and finance are headed and why these emerging technologies matter for future-focused leadership.